Digital Marketing Manager – Fan Activation (UK 1233) - Feltham, United Kingdom
|SO WHAT’S YOUR NEW ROLE ABOUT?|
The Digital Marketing Manager – Fan Activation will drive acquisitionand retention of fans across for digital innovations using digital channels, we’ll be looking for low CPAs and high CLTs which will include a Fantasy League (a first for FIBA). This is your chance to get in on a project early and start to shape it for success. This will be followed by other potential products as the FIBA Media Digital Marketing Product Portfolio becomes more and more successful, all driven by you.
|WHAT WILL YOU DO IN YOUR NEW ROLE?||% of role|
|Launch a new product and make it successful||10%|
|Grow the Fanbase with the given budget||10%|
|Retain the Fan base||10%|
|Pull on the Perform gaming team for resource and expertise within the agreed contract||10%|
|Work with the sponsorship sales manager to create new opportunities for brands||10%|
|Work with development team to ensure we delivering an amazing product||10%|
|Manage various stakeholders who all bring their own skills sets||10%|
|Work with the rest of the team to ensure all our work in being leveraged||10%|
|Work with data scientist to leverage insight for optimisation||10%|
|Define KPIs, report on progress and results in a structured methodical manner||10%|
|DO YOU HAVE THESE ESSENTIALS TO BE CONSIDERED FOR AN INTERVIEW?||Skill Level (out of 4)|
|Basketball and Fantasy League Fan / Player|
|Fantasy League marketing experience|
|Experience in planning and delivering multi-disciplined digital marketing across, social (Paid, owned, earned), Paid Media, SEO, Email, PR and content|
|Start-up ambitious attitude|
|5+ years’ digital marketing experience|
|Worked in global capacity (to some degree)|
|High attention to detail, who has a keen eye on the numbers and focused on getting the results.|
|Methodical in project management|
|DO YOU HAVE THESE DESIRABLES?|
|Digital Marketing Qualifications|
|THESE ARE THE PERFORM COMPETENCIES YOU’LL NEED TO SUCCEED IN YOUR ROLE….|
|Creativity and Innovation – Ability to generate and translate an idea into a product or service that creates value for business.|
|Drive and Energy – Self–motivated and driven to succeed, focused on results and passionate about the job.|
|Teamwork and Collaboration – Working collaboratively with a group of people in order to accomplish a task or achieve a goal.|
|IF YOU HAVEN’T YET GOT A FEEL FOR THE CULTURE AT PERFORM, THEN READ ON…|
Here at Perform we like to consider ourselves a progressive,dynamic, fun and fast-paced global sports media broadcastingcompany. We are passionate about what we do and really good at it too!!
Here are some of the things you can expect working at Perform; collaboration, innovation, ever changing, empowerment, work hard and personal development.
You’ll receive up to 25 days annual leave (increasing by 3 days after 3 years), Single cover Aviva Private medical insurance*, Life Assurance (4x annual salary), matching pension contributions up to 5%, Season Ticket Loan, Cycle to Work Scheme*, and Childcare Voucher Scheme*. Free parking is available for Feltham offices.
And there’s more…… You’ll have access to the Perform online learning portal (MindTools) and be part of our Career Deal, which aims to support your continued professional development. We also have a structured management development programme and a financially rewarding Refer a Friend scheme. If you fancy a move abroad; Perform are currently seeking the best talent in a number of countries around the world!
*Please Note – some of these benefits will be available to you upon successful completion of your probation.
Find out more about our brands and what we do at www.performgroup.com
Now that you’ve made the effort to read about this great opportunity – click apply!! Remember to review more fantastic opportunities on our careers page and start your adventure at Perform!