Leading European gaming group adds live sports video to its online sportsbook service.
London, Wednesday 27th July, 2011 – FDJ, the operator of France’s national lottery game has today confirmed a licensing agreement with Watch&Bet, the live streaming service powered by digital sports media company PERFORM, that will see thousands of live sports events every year streamed across FDJ’s sports betting website (www.parionsweb.fr) in France.
The deal helps strengthen FDJ’s sportsbook offering and includes live streaming of Eredivisie, Liga Zon Sagres, English Championship and International football, WTA International, ATP 1000, 500, 250 and Challenger tennis, American Championships, ACB & Copa Del Rey basketball, and many more sports events including volleyball, pooland ice hockey.
Thomas Lamaury, Research & Development – Sport, at FDJ commented: “We are very excited to add Watch&Bet to our online sports service in France. Watch&Bet effectively turns us into an online sports broadcaster and allows us to combine the best in live sports video with in-play markets, providing an enhanced service to our French customers.”
Ross MacEacharn, Managing Director of Watch&Bet added: “We’re very much looking forward to working with FDJ. Watch&Bet provides a unique service that enables our partners to drive in-play revenues by combining great content, a 24/7 optimised schedule and streaming that is faster than TV.”
The addition of FDJ to the Watch&Bet service brings the total number of licensees who use the service globally to 31.
About Francaise des Jeux
La Française des Jeux is the European’s second biggest lottery operator, with €10.55 billion of stakes wagered in 2010. Offering its 28 million customers a range of lottery games and betting services for major sporting events, it is committed to responsible, recreational gaming in secure conditions. Together with its subsidiaries Lotsys and LVS, the group has over 1,200 employees, a network of 35,800 local points of sale and a multimedia gaming service with some 900,000 registered users. It operates in the online poker market through barrierepoker.fr, a jointly held subsidiary set up with Groupe Lucien Barrière.
Watch&Bet is a major provider of live video to an exclusive group of online sportsbooks. The power of Watch&Bet is driven by an unrivalled portfolio of over 8,000 live events, 24/7 streaming and progressive white label technology. Watch&Bet is owned and operated by digital media company PERFORM and currently work with 31 of the world’s leading sportsbooks.
PERFORM is a market leader in the commercialisation of multimedia sports content across internet-enabled digital platforms. Through production, technical and commercial solutions, PERFORM powers digital channels that distribute content in a number of forms – video, editorial, audio and data – across multiple platforms, to millions of sport fans around the world.