Perform is delighted to announce the further extension of its portfolio of clients for their Watch&Bet live streaming service, agreeing a deal with French-based operator Winamax SAS.
Watch&Bet is a major supplier of live sports video and consumer-facing data to online and retail bookmakers, offering a truly 24/7 service designed to improve the acquisition and retention of players, and to drive increased turnover of in-play betting. The partnership will provide Winamax with access to over 18,000 live events per year, including La Liga Santander, the EFL Cup, FIBA Basketball and WTA & ATP Tennis.
Tristan Guiglini, Head of Betting for Winamax, commented: “We are proud to offer a premium betting experience to our players in broadcasting, with Watch&Bet top events like LaLiga, WTA & ATP World Tour.”
Andrew Ashenden, EVP Betting at Perform, said: “We’re delighted that Winamax has chosen to take our live video streams via our Watch&Bet product. With El Clasico taking place on the 3rd December, they are joining at a great time. We are confident that the combination of Winamax’s strong brand and our industry-leading consumer product will signal the start of a long and successful partnership.”
Winamax is one of the world’s largest online poker rooms, as well as an up-and-coming sports betting site with over three million registered players.
About Perform Group
Perform is a leading digital sports content and media group.
Our mission is to connect the world of sport by supplying some of the quickest, most detailed and most engaging content, managing a network of wholly-owned global media brands and delivering premium sports content directly to fans.
Our B2B brands do this by contributing to one of the world’s most comprehensive sports content collection and distribution operations, servicing global customers in the broadcast, digital media and bookmaking industries.